folio feedback

Out of context: Reply #5

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  • identity0

    I think you might want to define what it is you're selling - and what you're trying to attain. As a portfolio site, you're showing a LOT of the same kind of work (travel/brochure/book cover) and there is a lot here that feels derivative of existing design classics ('come back interesting' campaign) and while THAT campaign in particular IS nicely designed, It's a style that has been recently pretty endulged.

    What do you want to be accomplishing with this portfolio? getting a new job? freelance? Just showing it off (btw - nothing wrong with this either)?

    Your Jiaxing Towers brochure is really nice - but the rest of your printed work (Gap Year Travel Book 2009, Gap Year Travel Book 2008, C+R Architects Annual, etc.) feel like you're showing the same thing (differentiation of subjects by color) TOO many times. Do you have any NON-professional work? something that exists beyond brochures/travel/architecture? I think that seeing some of your PERSONAL vision and not work that has LIKELY been diluted by demanding clients might be nice.

    You're work isn't bad - don't get me wrong at all - But I would just like to see more of a personal vision and breadth of work.

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