Is this design?
Is this design?
Out of context: Reply #78
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'Graphic Design' is not the be-all-end-all. Just because its not 'Graphic Design' doesn't mean its not Design.
Why get caught up in labels? "Oh, its not graphic design, its [art direction, ad design, production etc".
Such a narrow view of Design.
Those Bally examples are absolutely products of a design process imho.
Thoughtful deliberation and decision making is evident; a definite orchestration of numerous specialists coming together to fulfill one vision. They communicate a message. They have polish and sense of purpose.
Design isn't just about type and being 'clever'.