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Remeber the Bop-It game? Oct 29, 09, 7:59 a.m.

Last Fall I got to help collaborate and redesign the recently revamped Bop-It! game’s packaging and logo. Bop-It! has launched at the TIA international toy fair at Javits Center in NY last spring and more recently at the Teen Choice Awards this fall. The pretty Richie Rich TV spot shown above was created by their agency of record in NYC – I forgot their name. Sorry. I’ll will find them and post asap.
Giro Winter Product Graphics Jul 25, 09, 10:16 a.m.



Let It Snow! Launched at SIA and ASR - product graphics we did with the Giro ID department. I'll keep adding product as shots and permission materialize. This is a 2 page spread in I found in the Transworld Business SIA Edition showing the graphic we did on the new goggle strap. This is called "Permission to brag".
Microsite for PacSun's PacTour Feb 25, 08, 7:06 a.m.

Turn your speakers down - or up? So stoked on this second major brand collaboration with PowerPlay Interactive and the action sports and lifestyle retailer PacSun. Go sign up and win some booty! It came out killer. Thanks Sean and PacSun for letting me play with you guys. The site really rocks - http://pactour.pacsun.com/bands.…
Slaters New Brands Catalog Design Feb 18, 08, 11:58 a.m.

It’s year 2 for Kelly Slater’s new brand Komunity Project, the rider designed action sports accessories brand. The catalog has expanded a lot and offers even more team rider signature series traction, an extensive travel bag selection and SUP accessories. BXC was responsible for design and production and helped with some of the studio photography and all photo retouching. Printing was done by Meridian Graphics.
New booth to show at ASR Jan 17, 08, 9:33 a.m.

This is the premier of Komunity Project at the Action Sports Retailer (ASR) and Surf Expo trade shows. The Hawaiian garage-themed booth was designed in-house by the M&D Group at Quick and they did a killer job bringing the Komunity team’s vision to life. The build out was done by The Exhibit Shop. I did the logo and the creative direction.
New Logo Book Jan 16, 08, 9:23 a.m.

Have a look at our new book called “Brain Tattoos and Iconic Oddities” . We’ve been working on this for the past few weeks, and the work that’s in it for the past 20 years. We think it’s ready for prime time (let us know if it’s not). It’s a collection of logo identity projects and icons designed and illustrated by Drew Dougherty and includes award winning, unpublished and personal favorites. Have a quick look and if you like the work pass it on to a friend. See the book here: www.nicelogo.com/logos

