designer toaster?!
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- smellvetica
Bloody pretentious designers decide to spread their fame by making overpriced consumer products, usually with limited runs really tick us off. The latest addition to this club is Jasper Morrison, who has created a toaster for Rowenta which uses a motor to lower and raise the bread and has an optical sensor for browning control. Can’t have your toast getting the slightest bit burnt can we? Because that would certainly be the end of the world. Plus it’s oh so creatively sheathed in an all-too-familiar white. Come on now. We really have no problem with famous designers lending their brilliance to consumer products, if they do it to make the products more beautiful and more usable and, and this is key, available to many people as part of the regular product line, at the regular price. Not to simply garnish their own fame with uninspired products for the select few who would pay $135 for a toaster. Everything should be well designed and we shouldn’t have to pay a premium for the privilege.