UK © infringement. 55 Responses

Last post: 1 year, 6 months ago | Thread started: Nov 7, 11, 7:51 a.m.

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• detritus

  What to do?

  A well known UK online clothes retailer ( http://www.asos.com/ ) is stocking a printed item whose design is entirely based upon a piece of copyrighted photography.

  What're the first steps to take in pursuing this?

  A homemade cease and desist, backed with evidence, should be ample to get them to stop selling the item, without a lawyer - but further to that, are there resonably affordable means to pursue rights without squandering too much in (spit) lawyer's fees?

  Ta!

  Nov 7, 11, 7:51 a.m. – Permalink

• kingsteven

  Your photography? I guess the first thing to decide is weather you could actually use the exposure? I really admired how flight 404 handled himself when Paul Smith 'ripped' one of his designs and I'm sure he got a lot of publicity from exposing it on his blog (and even bought one himself). http://www.flight404.com/blog/?p…http://www.qbn.com/editors_choic…

  

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  Dog-earNov 7, 11, 8:16 a.m. – Permalink

• goldieboy

  Can you show us visuals? I only ask because you say 'based'. Would be good to see comparison. I used to work at asos and I believe that this has happened to them before, but it was a product they bought in and were not aware of the original design.

  • I suspect your latter point is right here - the same item is on sale outwith Asos too. Thanks for youre response.– detritus1/5

    Do you have the contact details for someone at Asos to go straight to?– detritus2/5

    I can point you in the right direction, and/or help you track down the right person to speak to. I'll email you later.– goldieboy3/5

    Thanks, man!– detritus4/5

    check you mail. I used your QBN account email– goldieboy5/5

  

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  Dog-earNov 7, 11, 8:21 a.m. – Permalink

• detritus

  It's an exact usage of a photo, printed as accurately as possible on an article of clothing. For obvious reasons, I won't link it here

  As for 'exposure' - there is none, given that there's no attribution and the subject of the photgraph is such that there can be no mud dragging, etc etc, so no blogging against the Big Guy (which, lets face it, amounts to the same piffling result as a Cease and Desist).

  

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  Dog-earNov 7, 11, 8:34 a.m. – Permalink

• detritus

  It's quite amusing, really - not only is the photo not their copyright, the subject of the photograph is in a position to exact control over the use of their image so clearly Asos have, at best, entirely skipped the due diligence phase.

  

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  Dog-earNov 7, 11, 8:39 a.m. – Permalink

• orrinward2

  I really hope it's my "Planking" picture that's done the rounds. Quids in if it's the case I hope!

  

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  Dog-earNov 7, 11, 10:19 a.m. – Permalink