B2B site redesign process
- Started
- Last post
- 22 Responses
- flashbender0
except fot eh london drinks regulars
- flashbender0
I hate all of you
- flashbender
This is not a very sexy post. sorry.
I have to write a very brief proposal (2-4 pages) detailing the process and timelines for redesigning a 30+ domain 24 country / 12 language family of web sites. The majority of the sites will share templates.
How would you go about this? My initial very thin ideas are: Starting with business needs analysis, current site usage reports, business needs and competitor site studies and content audit to determine the IA and site framework.
Once we have that we'll revise our existing and generate new content as needed concurrently exploring technical options, but I do not see us straying from EpiServer - the current CMS we use.
Once that is all said and done we work with the brand manager to define the look and feel of all necessary templates.
Then bing bang boom - build the templates in the CMS, populate them for each site and then set it all to live.
Also if you want to share any pitfalls - especially SEO pitfalls - that you can think of or have encountered if you have done this that would be great - Regarding losing existing search ranking and such.
Any thought, thanks.