VW: The Dark Side
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- Serhat
Rebel Manifesto
Our home—Earth—is in trouble. VW opposes key environmental laws we need if we’re going to stop our planet going the way of Alderaan (bye bye). But all is not lost. We feel the good in Volkswagen.
All of us in the Rebellion are calling on Volkswagen to turn away from the Dark Side and give our planet a chance.
- Miesfan0
Peace&Love, my bro
- babaganush0
I can't believe more people aren't commenting on the brilliance of this campaign.
- hubbawelcome0
Is that because it's not very good?
- Good as in eye-candy or good as in effective?babaganush
- you mean, vwery good?akrok
- babaganush0
'Good' is a vague term...
- grafisk0
Really cool.
- chalk0
Ok.
- babaganush0
It's a brilliant solution to Greenpeace's problem. It parodies VW's ubiquitous campaign and also offers brilliant incentives to engage and spread the word of the campaign. Given that it's more about awareness than selling or art direction, I think it's smart as hell.
- Even the fact George Lucas wants it off youtube is another opportunity to spread the message.babaganush
- youtube did remove it. which is bullocks.akrok
- coldarchon0
It is the most retarded stunt greenpiss ever did and the best advertising for VW ever. More like the Strauss-Kahn failing accusation.
http://en.wikipedia.org/wiki/Vol…"Volkswagen first implemented its seven environmental goals in Technical Development in 1996. The plan contains themes involving climate protection, resource conservation, and healthcare, through objectives such as reducing greenhouse emissions and fuel consumption, enabling the use of alternative fuels, and avoiding the use of hazardous materials. The original 1996 goals have since been revised in 2002 and 2007. Volkswagen was the first car manufacturer to apply ISO 14000, during its drafting stage and was re-certified under the standards in September 2005"
If you accuse the car producer with the most environment friendly mentality to destroy the whole planet because it didn't pay enough money to greenpiss, while in asia 2 billion people drive mopeds with no catalytic converter, then greenpiss is behaving like a mafia. If they don't honor the mentality of VW and think Google is "clean" while just one click in a search engine costs 0,2 gramm, then there is no relation to the defamation and agitation greenpiss is doing here. You may call it goodwin, but this is like when the Nazis shouted to not buy at the jewish stores. VW is doing a good job.
Oh and if you think 0.2 gramm is not much, multiply it with 131.000.000.000 for daily wastage. Not included is youtube, gmail and all other stuff.
- that is 0.2 gramm CO2 of course ..coldarchon
- +tedvandell
- Glad to hear it's ‘only’ 0.2g
In my memory, it was 2g.detritus
- babaganush0
None of your points are about the campaign. They are loaded with what seems tobe quite a lot of vitriol towards greenpeace. I am not commenting on which side of the fence you sit on but the smartness of the campaign and how it works.
- http://observatory.d…coldarchon
- o.....k.....babaganush
- I heard you like smart campaigns whatever they stand for ..coldarchon
- babaganush0
Coldarchon, The fact that you linked to Nazi branding is exactly the point about the power of brands. The pithy comment linking it to how I like 'Smart campaigns' and tentatively suggesting I have morally objectionable tendencies is laughable.
At the end of the day there is something to be said for the effectiveness of thinking and doing to solve a problem. Linking the fact that there is some smart thinking and social media integration going on for greenpeace and comparing it to the Nazi's is just ridiculous.
It's a campaign leveraging off a car manufacturers branding ffs...it's not inciting genocide...You come across like you work for Volkswagen...
- I'm seeing another connection here, weren't Volkwagens created for the Nazis?tedvandell
- Ironically yes - commenting about Nazis boycotting Jewish stores with regards to Volkswagen branding is insanely ironic. Maybe I'm misreading itbabaganush
- ironic but maybe I'm misreading it.babaganush
- not exactly created for the nazis, but... eh, long story of the vw.johnny_wobble
- coldarchon0
no, I just happen to know that with the current number of viewers for this video there was more CO2 produced than VW could have saved. This makes it fucking ridiculous and is nowhere close to being brilliant.
If they want to make the world a better place, there are cities in asia which haven't seen the sun for more than a decade because of smog and greenpiss is doing nothing about this. On the contrary to what you said about me, I did read the campaign, which led me to the comparison of google's wastage.
My comparison to the Nazis is just because of the retarded greenpiss' defamation and agitation they do to a corporation with a very dedicated mentality to the environment. Your conclusion that I compare this to genocide is very much not understandable. But obviously that is why you like this campaign, simple minds think alike.
You may think this campaign is well made, but it destroys more than it saves and is just apparently raising money in a blackmailing way. "Whatever you do for nature, if you don't pay us enough money we will throw mud at you". Period.
- Your points R well taken, but this site is filled with visual artists. This campaign is visually appealing. Hard to separate the 2.tedvandell
- babaganush0
Again, you actually sound more like a militant protester than the 'Greenpiss' people that you refer to.
You compare it to genocide in a number of ways. Firstly by saying ;
'but this is like when the Nazis shouted to not buy at the jewish stores.'You cannot see the inherent irony in that statement. Like it or not you a absolutely comparing it somewhat to what culminated in genocide.
I don't believe that you mean to compare it - but in accusing me of having a simple mind, you really need to re-think your analogies.
Also if you are that against online emissions, why the fuck are you on an online forum. A forum that comments upon the effectiveness of communication at that.
I have nothing against Volkswagen but they're a car manufacturer - You genuinely seem to feel that this huge multi-national can't take care of itself against, a funded charity...
I do think the campaign is well made, also for the fact that if you engage with the campaign it is actually handled in a rewarding and non-aggressive manner but more 'encourages' VW to rethink. Whereas VW has people like you coming on here like an out of touch extremist liberal from Greenpeace of old, I love this topsy-turvey. If I were a Greenpiss supporter, then people like you defending Volkswagen would delight me.
- detritus0
That campaign isn't ‘visually appealing’ at all. In fact, I still really don't understand the logic of the Star Wars affiliation*. Strikes me as being almost the antithesis of a well-designed campaign.
They've ripped someone else's concept as a veil for *the true underlying, though morally untenable, comparison— that of VW to the Nazis.
I doubt they'd've quite gotten away with that though, would they?
I'm kind of hoping that litigious lard-ass memory-spoiler, Lucas, goes ahead and sues them.
- Who said it was visually appealing?babaganush
- ^detritus
- Where does it say that?babaganush
- Jesus, look up, man.detritus
- whateverbabaganush
- *shrugs* I have no idea how to respond to that, or what point you're trying to make.detritus
- ditto. I'm not trying to be contrary. I cannot find where I refer to it as such.babaganush
- Ah, that's your ego kicking in, then. You didn't say it.detritus
- ?babaganush
- ‘tedvandell’ said it.detritus
- ah. ok,..because I don't think it is visually appealing really. A bit crude but still think it's smartbabaganush
- babaganush0
Wow. i didn't really intend this to get so deep.
I don't think anyone would consider it 'visually appealing'.
In terms of ripping, aren't they just piggy backing off Volkswagen's own huge success with the Child/darth vader thing? How else would you as a charity hope to compete with Volkswagen?Have you checked out the rewards-based movies once you engage with the content?
So you're taking a beautifully executed Volkswagen concept and piggy-backing it, turning that in on Volkswagen to hit home a simple idea that they may be the dark side.
Where has the Nazism come from other than coldarchon's comparison (or the fact that you could consider the Dark side as an analogy for Nazism in Star Wars, which is acknowledged and nothing invented by Greenpeace to infer Nazism in Volkswagen).
- You've not gone ‘deep’. ’The dark side’ = barely veiled fascism, a nice stand in to avoid invoking Godwin.detritus
- i made my comment without reference to this ‘coldarchon’ chap.detritus
- I agree. But if it hadn't followed a huge VW Star Wars ad, it would be unequivocally cynical.babaganush
- pizzafire0
lucas doesn't do this very often:
- babaganush0
An ardent but impractical political or social creator; visionary; idealist, a inhabitant of Utopia. Given to impractical or unrealistic schemes of such perfection, was founded upon or involving idealized perfection.
- I can't believe more people aren't commenting on the brilliance of this campaign.utopian
- ahh I thought you said superfluous and self-absorbed...babaganush
- akrok0
i like it.
yeah, they removed it. it's on vimeo at the moment.
- then, i also seen the vw ad.akrok
- Maybe that's the confusion. I took it for granted that the original had been seen...babaganush
- could be.akrok
- also, he/she might be working at a big ASS firm, who has vw as client.akrok
- Good points. I just was a bit perplexed by the aggression...babaganush
- hah. :-)akrok
- coldarchon0
@ babaganush
1. This campaign is not brilliant due to it being a failure.
2. VW surely doesn't have to "rethink" if they are ahead of everybody else.
3. VW is not just ahead, they were the first in ISO 14000.
4. In the VW ad they neither pretend to be light nor dark side.
5. People will find out VW is the best contender.
6. VW is greener than greenpiss, that's why they are angry.
7. This greenpiss ad will increase VW sales.
8. This greenpiss ad will increase VW reputation.
9. If this delights you, I guess nothing can "enlighten" you.
10. I have no idea about you mental condition, it is questionable.
11. You are wrong, change your mind or deal with it.
12. They say Google is more ecofriendly, crap.
13. If you like design no matter what it stands for, then you like the design book of the nazis which I gave you, your connection to the genocide only proves my point about your mental condition.
14. You talk about raising awareness while you still haven't understood that greenpiss is doing the opposite, they suppress all the good things VW has done for such a long time while most others are much worse.
15. Being a complete failure, this sort of campaign is destroyed for any other use, people will designate it to the big greenpiss failure.
16. And arguing that VW has the biggest CO2 footprint because it is the biggest car company is just wow!
17. VW has a very long certified record, it doesn't have to be sworn on the greenpiss flagg and wear their armband.I have to admit, I was a sinner and used google for the following stuff. Page 7 is very interesting:
http://www.volkswagen.com/etc/me…
More examples:
http://www.volkswagen.co.uk/tech…
http://www.volkswagen.co.uk/volk…
"Our Golf BlueMotion SE for example, is currently one of the most fuel efficient cars of it class, with CO2 emissions of just 107g/km thanks to its start/stop technology and regenerative braking."http://www.volkswagen.com/vwcms/…
If greenpiss wants to destroy itself, they are going for it. If you want to make a fool of yourself, stop please it's enough.
- I give up. You're a fucking idiot.babaganush
- if I was I liked greenpiss as much as you ..coldarchon
- okay V for VenVolkswagen...carr... on, your a one person PR catastrophe for VWbabaganush
- anyone using "your" instead of "you're" is too young to be here ..coldarchon
- ' I have no idea about you mental condition'? Don't correct me on grammar retard.babaganush
- '17. VW has a very long certified record, it doesn't have to be sworn on the greenpiss flagg and wear their armband.'babaganush
- calling a typo a grammar mistake is another prove for your mental condition ..coldarchon
- back at ya fucktardbabaganush
- 'If you want to make a fool of yourself, stop please it's enough. ' Grammar. Idiot. How does that sentence make sense?babaganush
- coldarchon = douchetardfadein11
- someone using 'greenpiss' as a pun and put down repeatedly questions someone's mental age .. now that is funny.lukus_W2
