UK - COI to be closed down
- Started
- Last post
- 8 Responses
- lowimpakt
the biggest commissioner of ad and visual work in the UK is being shut down.
- detritus0
This strikes me as being not too bad a thing.
- Fax_Benson0
All this kind of stuff was commissioned by the COI.
Terrifying
- haha - holy shit!identity
- Yep, knew how to scare us in the 70s.Eighty
- I'd say... shudder...adumbratesly
- Dam, hahahapillhead
- kingsteven0
great, bbc next plz.
- BBC 1, yes. I'd quite like to keep my educational and informative BBC though.detritus
- serious?Fax_Benson
- totally, i'd miss horizon but it needs to be done, such a wasteful orginisation. the mixture of internal production and tech + outsourcing is just wrong.kingsteven
- outsourcing, means anyone with any balls has left, it's just one big idiot incubator.kingsteven
- (simultainiously in an email exchange with one of their 'teams' that consists of 3 people in different cities, awaiting a reply from another external supplier)kingsteven
- least worst idiot incubator by a distance.Fax_Benson
- from another external supplier. who used to be BBC staff) - uk wide human email proxy. what is the fucking point.kingsteven
- nobody else can compete! esp. outside london.kingsteven
- Fax_Benson0
so, what's the upshot? Individual govt depts get to decide how they spend their communications budgets? sounds good in theory I suppose.
- detritus0
Less oversall spend, less advertising of services, presuambly leading to a reduction in the use og those services = twofold savings.
I've been anti Government advertising since about 4 years ago when I noticed that EVERY single advert on a couple of buses I took one day were advertising government services.
The amount of money those campaigns and the services they were advertising must've cost made me feel slightly queasy.
- SAVE MONEY ON ADVERTISING, INVEST IT BACK IN SPELLINGdetritus
- quiet write.Fax_Benson
- Fax_Benson0
"government marketers will remain in their departments and have more freedom to directly hire and manage agencies, although central media buying will continue, managed by a newly created procurement unit."
- lowimpakt0
it may lead to more costs not less, or not. let's wait and see. I am interested in the spill over effect across the wider design industry.
I fully support reducing spend on advertising but we need to put things in perspective as they just spent 250 million quid in the last few months doing fuck all in Libya.
- raf0
^^ so It's just a rebranding and as a result it will cost more. Just like in Ireland the employment/training office FAS is going to be closed down and reopened under a new name, with millions going into new CI as always.