Check my kerning please! 1313 Responses

Last post: 2 years, 10 months ago | Thread started: Jun 30, 10, 3:56 a.m.

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• kushman

  Right, I know this is suicide but I'd prefer to be humiliated on QBN than live in ignorance.
  We're about to go to press with our business card designs, I've check the kerning as best I can but I'm shit at spotting subtle errors. Help is appreciated:

  

  PS. No, the card isn't just in pink, there are 3 colour versions - swatches above.

  Most grateful to you. Ta.

  Jun 30, 10, 3:56 a.m. – Permalink

• mydo

  I live in ignorance.

  

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  Dog-earJun 30, 10, 4 a.m. – Permalink

• liveforever

  from first glance
  the triangle needs tracking in tighter and the circle doesnt look right in relation to the hexagon

  • I see what you mean– kushman

  

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  Dog-earJun 30, 10, 4 a.m. – Permalink

• megE

  my eyes just woke up and i dont have my glasses on ....

  overall it's good, I would do half a space close between D and U in Duncan and see how that looks

  Also lessen the full space between Silver and Walk by a tad

  • Ta– kushman

  

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  Dog-earJun 30, 10, 4:01 a.m. – Permalink

• maikel

  your kerning looks like sh a pe
  (sorry boss).

  also, if litho print, be careful with the ink load...

  • Sorry, cant see that.... you mean on the logo?– kushman1/2

    i mean the logo, but mostly in the reduced version. in real size looks about right...
    – maikel2/2

  

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  Dog-earJun 30, 10, 4:08 a.m. – Permalink

• whereRI

  is it me or do the tel numbers look like they sit slightly higher than the email and url?

  • They do, but they're not. Why do numbers in helvetica look bigger that letters?– kushman

  

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  Dog-earJun 30, 10, 4:08 a.m. – Permalink

• BaskerviIle

  The main thing that bugs me is that the bottom margin is too small (the Graphic Designer line sits too low on the card)

  In my mind the bottom margin should be the most generous of all. it should at least match the margin on the left side if now be slightly larger:

  

  otherwise it feels like it's falling off the page.
  Also not a massive fan of your range-right address info on the back

  • I agree with Bastardville– set

  

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  Dog-earJun 30, 10, 4:21 a.m. – Permalink

• kushman

  Cheers Baskitville, we've tried what you suggested and it looks much better. You can feel smug all afternoon now!

  

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  Dog-earJun 30, 10, 4:43 a.m. – Permalink

• Amicus

  Check the kerning on your phone numbers. Try optical kerning and then manually check the 1's and 7's which will almost certainly need pulling in.

  • and possibly the 4s as well– Amicus

  

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  Dog-earJun 30, 10, 4:50 a.m. – Permalink

• i_monk

  SHAPE and the triangle/square/hex aren't on the same baseline, but infuriatingly close.

  • SH/\PE– i_monk1/2

    i like that i_monk. Hope you don't mind if i steal that idea for email footers
    !– kushman2/2

  

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  Dog-earJun 30, 10, 9:46 a.m. – Permalink

• jeveritt

  How many designers does it take to design a business card?

  • does it have to be a business card– drgz

  

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  Dog-earJun 30, 10, 10:40 a.m. – Permalink

• utopian

  I would tighten up the space between the "P" and "E".

  

  • I would tighten up the space between me and your mom. oh snap.– spot131/2

    sorry, I'm having a moment– spot132/2

  

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  Dog-earJun 30, 10, 10:55 a.m. – Permalink

• kushman

  Thanks for the feedback chaps. Lots of these suggestions have made their way into the final card, I'll post the photos when we have them.

  

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  Dog-earJul 1, 10, 12:10 a.m. – Permalink

• meffid

  What's k e rning?

  • You meaning Keming?– pango

  

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  Dog-earJul 1, 10, 12:39 a.m. – Permalink