Branding books 55 Responses

Last post: 3 years ago | Thread started: May 11, 10, 8:44 a.m.

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• LukeO

  Can anymore recommend a good branding book that would appeal to designers?

  Not a ' dummies how to' book, but more for people with a good understanding, and maybe the book would take a punt at future branding practices.

  I've got a Wolff Ollins book so ancient it barely acknowledges the internet and I've got 'Soon - Brands of Tomorrow' which is pretentious crap.

  Thanks for any help in advance.

  May 11, 10, 8:44 a.m. – Permalink

• DRIFTMONKEY

  

  • Thanks. Think I saw that on Amazon. I'll read the reviews. Cheers– LukeO

  

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  Dog-earMay 11, 10, 8:46 a.m. – Permalink

• dog_opus

  This is a big one: http://www.amazon.com/Designing-…

  I really like it.

  • It's got really good reviews. This feels like a favourite. Many thanks– LukeO

  

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  Dog-earMay 11, 10, 8:58 a.m. – Permalink

• rodzilla

  http://www.amazon.com/Brand-Gap-…

  http://www.slideshare.net/coolst…

  • This book got even better reviews! hmmmm, Thanks rodzilla!– LukeO

  

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  Dog-earMay 11, 10, 8:59 a.m. – Permalink

• clearThoughts

  Not a bad book actually.

  

  • yeah, like the idea of actual case studies rather than loads of theory. An it's taschen!– LukeO1/2

    thanks clearThoughts– LukeO2/2

  

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  Dog-earMay 11, 10, 9:10 a.m. – Permalink

• Christa

  http://www.brandsimple.com/

  • Looks good - and cheap!
    many thanks Christa– LukeO

  

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  Dog-earMay 11, 10, 9:28 a.m. – Permalink