pricing question 2525 Responses

Last post: 1 year, 11 months ago | Thread started: Feb 28, 10, 11:34 a.m.

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• scarabin

  client wants 10 hours of thinking (thumbnails and reference, not fully finished marks) for an identity for a new creative company.

  they will provide NDA and creative brief.

  i've been doing freelance stuff for 25 USD/hr. do you think this rate is too high or low for the job?

  ($250)

  Feb 28, 10, 11:34 a.m. – Permalink

• scarabin

  i'm shit with pricing myself

  • Much too low.– boobs

  

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  Dog-earFeb 28, 10, 11:35 a.m. – Permalink

• ismith

  Low.

  • Double it. Smoke another J, then triple it!– ismith

  

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  Dog-earFeb 28, 10, 11:35 a.m. – Permalink

• VectorMasked

  low

  

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  Dog-earFeb 28, 10, 11:36 a.m. – Permalink

• scarabin

  suggestions for better figures?

  • i don't do this sort of job (freelance logos) often so i dunno– scarabin

  

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  Dog-earFeb 28, 10, 11:37 a.m. – Permalink

• utopian

  low-balling yourself

  • i usually do, what's an average rate for this sort of thing?– scarabin1/2

    $750 for 10 hours,
    that's a minimum.– utopian2/2

  

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  Dog-earFeb 28, 10, 11:40 a.m. – Permalink

• ukit

  Way too low man, don't you do all kinds of promo work for big movies and shit? Get some fucking balls and charge $50/ hour.

  

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  Dog-earFeb 28, 10, 11:42 a.m. – Permalink

• arthur

  If a client puts together a NDA, I assume they have a bit of money for the project. At least double your rate.

  

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  Dog-earFeb 28, 10, 11:43 a.m. – Permalink

• scarabin

  thanks everyone, this has been a big help

  

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  Dog-earFeb 28, 10, 11:52 a.m. – Permalink

• gramme

  $25/hr is way too low for anyone outside of college. How much experience do you have, scarabin? If you have at least 3 years of professional experience, I think you can safely get away with charging $50/hr. And to be honest, if you're good you can easily charge $75 per hour. Especially if you've been working 5+ years. 7+ years, even higher ($85/hr or more). This is assuming you aren't in a major metropolis like New York with an obscene cost of living. If that's the case though, add at least $20 the the above figures.

  The above is *especially* applicable since there's an NDA involved. NDAs can create a hamper to your self-promotional ability, that is if the project never makes it off the ground. That happened to me once, and I have some nice work for a cool project that I can't show anyone. To my knowledge, the client's venture hasn't gone anywhere, and until that happens mum's the word.

  

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  Dog-earFeb 28, 10, 12:25 p.m. – Permalink

• bigtrickagain

  wtf, $25/hr? my base rate is $75/hr for my oldest clients, and i frickin suck at design work. you are charging peanuts for the level of output you do.

  

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  Dog-earFeb 28, 10, 12:26 p.m. – Permalink

• gramme

  One more thing: is this an agency or a direct client relationship? If the latter, they don't need to know how much time you'll spend. All they need is a flat fee for a first round of roughs.

  • Hourly rate is nobody's business but yours, and perhaps the agency (if applicable).– gramme

  

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  Dog-earFeb 28, 10, 12:28 p.m. – Permalink

• scarabin

  i have around 5 years experience, it's just exclusively agency work. last time i did freelance it was in college, hence the $25/hr rate. i don't know shit about pricing 'cause i've never had to...

  the project is for an ex-CD of mine, a mentor.

  i quoted him $500 (50/hr) because it seems like a low/mid range response. i'm not really trying to make a mint of him as he's a friend, it's more to help him out.

  also i haven't gotten the brief yet so it could be my future agency i'm doing the ID for... could be his new shop (he just left his old place)

  • That's a step in the right direction. No more 25/hr though!– acrossthesea

  

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  Dog-earFeb 28, 10, 12:51 p.m. – Permalink

• utopian

  I give the guy who shovels my snow $35- an hour, just sayin.

  • Do you pay more or less for shoveling shit?– boobs

  

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  Dog-earFeb 28, 10, 1:29 p.m. – Permalink

• utopian

  Let's assume that you make $25- per hour, work 40 hours a week and 52 weeks a year without a vacation. That equals $52,000- a year, the equivalent of mid-level designer. If you are happy with that, then more power to you.

  *to each their own

  

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  Dog-earFeb 28, 10, 1:33 p.m. – Permalink

• gramme

  But keep in mind utopian, that overhead should be built into one's hourly rate. So if you charge $25 per hour, you aren't actually making that much.

  Granted, if he already has a full-time job and is doing this on the side, his overhead should be next to nothing.

  Even with freelance side jobs though, people need to think about ongoing costs like home computer, software, printer, studio gear, fonts, etc.

  

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  Dog-earFeb 28, 10, 1:40 p.m. – Permalink

• noneck

  Here's an hourly rate calculator.

  http://bit.ly/B6F2 (links to free lance switch.com)

  

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  Dog-earFeb 28, 10, 1:41 p.m. – Permalink

• HAYZ1LLA

  too low

  

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  Dog-earFeb 28, 10, 1:45 p.m. – Permalink

• scarabin

  his reply:

  "Make it $75 an hour and keep it under $1K and we're good. That gives you about 13 hours. Do you think I could see stuff by Wednesday evening?"

  haha. love that guy.

  • At least this guy
    has some ethics...– utopian1/2

    Very nice!– acrossthesea2/2

  

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  Dog-earFeb 28, 10, 1:58 p.m. – Permalink

• gramme

  Good stuff.

  

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  Dog-earFeb 28, 10, 2:12 p.m. – Permalink

• ali

  They obviously have confidence in your skills.
  $75 seems a more fair and standard rate.

  

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  Dog-earFeb 28, 10, 8:16 p.m. – Permalink