Meta descriptions (SEO)
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- trooperbill0
HI :)
Meta Descriptions dont have any benefit to your search engine placement.
They do allow you to put a marketing message under the noses of people using search engines
Personally i prefer not to use them and instead allow google to show excerpts from the pages content.
if you have to use them then make them different and play to the strengths of your page/business model
remember that you have to match a visitors expectations after they click through otherwise its wasted.
- trooperbill0
ill try and find the split test someone did between all of the semantic elements, again this was just a week or so ago!
- lukus_W0
I'm not a SEO expert by any means, but I think the description should represent the specific page content. The page title is also really important - and this should represent the specific page content too.
AFAIK keywords mean nowt these days.
- yup. treat each page as it own and that is the best way of achieving decent SEOWeLoveNoise
- doctor0
Thanks for the advice, Bill. I almost forgot about the possibility of leaving the meta description out. It makes sense for pages that display individual news articles for example. However leaving them out is not good for accessibility.
- Shaney0
Descriptions no help to SEO but may appear under your listing so should be relevant/inviting to that page.
Unique Title with relevant keyword(s) on every page for SEO,
- monoboy0
And remember to put SEO style SEO keywords in you SEO text for all pages, it'll help SEO, and good SEO is good for business.
- Stugoo0
Wheres TrooperBill ?
- He's on holiday in Seoul.moth
- ahStugoo
- SEOul?blacklight
- He's eating SEOuls in SEOul... no wait that didnt work..jimzyk
- trooperbill0
if you learn to write your content well and use the content first method of building your site then you should have no problems omitting the description... check markrushworth.com for loads of info on that or email me for a sample.
- trooperbill0
read about devalued use of h1 for SEO http://www.seomoz.org/blog/seo-b…
- doctor0
I've always used unique titles, but I had my doubts about the meta descriptions. I'll customize them for each page.
- utopian0
If you are looking to appear on the top every search result in Google the answer is very simple. Buy Ads from Google, > GoogleSense.
- lukus_W0
use no-follow to shape yr site profile... (i.e. show which pages you don't want to be included in the search engines profile)
- I do that already. Good tip none the less. :)doctor
- pagesculpting has been devalued, better to use robots.txt now,trooperbill
- doctor0
Thanks for the link! An interesting read.
Although it states that H1 has been devalued, it doesn't say anything about other HTML tags proven to have SEO benefits. I'm thinking that sticking to semantics and well-ordered content, as well as meaningful titles is probably the best solution - as in other cases.
- Stugoo0
One we used to do was to, set a general description then if you want the page to have a specific description use that.... from an SEO point of view more variety is better but still keeping some things in common....
a site I worked on last year had real hardcore SEO build attached to it...
google chelsea bluewing and look at the varying meta across pages there fore decent meta.
Another point I hear is that the h1 should be the same as the title...
for more info try looking at the filter for 'free seo advice' from trooperbill.
gl
- h1 has been devalued, STRONG is the new H1 :)trooperbill
- fuck, for a second I believed youStugoo
- i am serious, h1 is devalued, check the sempo conf clipstrooperbill
- Devaluing H1 makes no sense at all.doctor
- Having an H1 must be better than NOT?dMullins
- At least fix us up with a link, mate? :)doctor