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Does a logo have to be vector? 3636 Responses

Last post: 2 years, 7 months ago | Thread started: Jun 27, 09, 10:27 p.m.

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  • redant

    I have a caricature in a logo that someone drew. Do I have to trace that in Illustrator? Its a detailed caricature.

    Jun 27, 09, 10:27 p.m. – Permalink
  • identity

    yes

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    Dog-earJun 27, 09, 10:27 p.m. – Permalink
  • identity

    You could try to convince the client to drop the illustration - or let you simplify it. Use the "this won't translate when its replicated small" excuse. Show them examples.

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    Dog-earJun 27, 09, 10:29 p.m. – Permalink
  • redant

    someone drew it I want to keep it its a good ink drawing. I'm just wondering if I have to retrace it in vector format. Hmm.

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    Dog-earJun 27, 09, 10:39 p.m. – Permalink
  • identity

    can you post it?

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    Dog-earJun 27, 09, 10:39 p.m. – Permalink
  • VectorMasked

    depends on how small it is and what it will be used for in the future.
    only you and the client know or could anticipate that.

    If it's too small, then sure talk to them to get it traced. other wise keep it as it is. if you can print the logo in different sizes and show them what they will be getting if the logo is 10 inches wide, 4 in, 2 in, 1 in, .75 in......

    • not doing your job right if you give them a pixel final logo, some common logo applications require vectorhorton1/3
      such as vinyl banners, vehicle decals etc.horton2/3
      yes I know... that's what i meant...
      unless you are supporting my argument...
      VectorMasked3/3
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    Dog-earJun 27, 09, 10:41 p.m. – Permalink
  • identity

    good call vectormasked. Its on you to show them what the logo will look like on the screen and in a number of diff. sizes at 300dpi. Most clients dont understand the 72dpi/300dpi/vector rules - so bring examples.

    • +1
      ...kinda like the reason why hi-res stuff for us is 72 dpi gifs in Word for a client.
      VectorMasked
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    Dog-earJun 27, 09, 10:43 p.m. – Permalink
  • horton

    vector > yes.

    use illustrator livetrace. tweak settings, "logo" preset is a good starting point.

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    Dog-earJun 27, 09, 10:43 p.m. – Permalink
  • redant

    I dont have the caricature uploaded here is a similar example:

    http://4.bp.blogspot.com/_0Xe-JXBgy64/Sgo5Tw-EgZI/AAAAAAAAAN0/bfsIVUNI2mo/s1600-h/img165.jpg

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    Dog-earJun 27, 09, 11:06 p.m. – Permalink
  • NONEIS

    Yes.

    • Play with live trace in Illustrator, start with the highest resolution you can.NONEIS1/2
      yea i may try thatredant2/2
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    Dog-earJun 27, 09, 11:08 p.m. – Permalink
  • max_prophet

    You should probably remove the 'identity' section from your list of services.

    Maybe you could replace it with 'arc and swoosh distributor'

    • wheres your site?redant1/9
      why? Do you think I need to prove myself to you? If my work was shit would it mean yours was valid?max_prophet2/9
      fuck off prickredant3/9
      I think it's a pretty fair request, considering how off-topic you are.NONEIS4/9
      thanks none I dont appreciate someone criticizing my work w/o me asking. It's just f'ing rude,redant5/9
      I'm much fatter, uglier and have much less hair than that guy.max_prophet7/9
      Did I get closer below? VVV :DNONEIS8/9
      pretty close.max_prophet9/9
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    Dog-earJun 27, 09, 11:09 p.m. – Permalink
  • max_prophet

    Well if you need to ask what typeface to use for a 'pizza logo', and then you have to ask to see other logo's to use with caricatures and finally over the course of what, 3 weeks? you have to ask if a logo has to be vector one might come to the conclusion that you don't have much of an idea what you're doing, and perhaps shouldn't be offering it as a professional service.

    Sorry if this has come as something of a revelation to you.

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    Dog-earJun 27, 09, 11:29 p.m. – Permalink
  • NONEIS

    http://www.howardlyon.com/images/paintings/page%203/Cave%20Troll%20Final%20Small.jpg

    • Yea and my luck to get the shit.
      People really suck.
      redant1/2
      Now that would be hard to traceukit2/2
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    Dog-earJun 27, 09, 11:35 p.m. – Permalink
  • redant

    Are you the great "Identity" God? I make f'ng logos and do what I can to make a living. A you some sort of uber designer that is better than everyone else? I don't get you.

    • I never mentioned anything about my work, not sure why you are so fixated on that.max_prophet1/3
      Anyway, good luck with pizzaface.max_prophet2/3
      No, Rob B is the uber designerukit3/3
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    Dog-earJun 27, 09, 11:35 p.m. – Permalink
  • redant

    You are judging my work as if you know something I don't and I'm assuming that you have such great design skill that you can criticize my swooshy logos.

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    Dog-earJun 27, 09, 11:44 p.m. – Permalink
  • redant

    that's why I'm wondering what your work looks like.

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    Dog-earJun 27, 09, 11:45 p.m. – Permalink
  • redant

    Whoever you are you are a fucking prick. You need to get a life and try to be a nice person instead of going around trying to hurt people. You suck.

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    Dog-earJun 27, 09, 11:46 p.m. – Permalink
  • max_prophet

    LOL!

    you seem a bit highly strung

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    Dog-earJun 27, 09, 11:53 p.m. – Permalink
  • Brian_Piper

    I second that max_fuckhead. And that goes out to all the other fuckheads who can't give pos+ criticism (and especially the ones that don't show their work)! Pussies.

    • yawnmax_prophet1/4
      as I'm assuming your work would be if you had balls enough to show it.Brian_Piper2/4
      I've seen it, and it's spectacularRand3/4
      ran you just sneak in everywhere like some kind of SNEAKY GOAT! brilliant, all the samejimzyk4/4
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    Dog-earJun 28, 09, 12:05 a.m. – Permalink
  • Kiggen

    An illustration can only be used in a logo if its higly simplified. And ofvourse it has to be in vector. I kind of concur with above remark. You come over as have no idea what branding & the identity process is...look up some threads about iton qbn. Thereare some great ones that give good explanation about the basics.

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    Dog-earJun 28, 09, 12:35 a.m. – Permalink
  • Kiggen

    Here is already a good one & basic one:
    http://www.smashingmagazine.com/…

    • I saw that last night, was going to post it as well. Logos 101 for everyone!mg33
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    Dog-earJun 28, 09, 12:45 a.m. – Permalink

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