interesting campaign
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- 15 Responses
- akrokdesign0
made by straight people. lol.
- jonnyliv0
yeah bit of a mixed bag i thought...
- SkyPoo0
I just read that blog and went gay.
Thanks a fucking bunch Creative Review. How do I explain that to the missus eh?
EH?
Irresponsible cunts.
- SkyPoo0
What I want to know is if it was Leo Burnett Chicago... why the fuck did they commission a bunch of variably prominent 'creatives' from the north of England to come up with ideas?
This smells of bogus Press Release to me.
- kezza_20
Having worked for Leo Burnett, im suprosed they touched it. Sounds like the work of a buffty work at LB as opposed to the whole agency getting involved.
- jonnyliv0
i think it sounds like a great brief if were backed by some dosh.
- mistermik0
I'm more surprised it took about 20+ creative persons to come up with 4 /5 adverts.
I could have spent one afternoon with dale winton and have had enough material for 14 books.
- XC010
Ha ha, I designed this one.
- neue75_bold0
I'd hit it..
- Ranger0
XC01, RKCR... great work, I was gonna ask on here who did the lloyds ad animation. Do you know who came up with it/is it a particular individuals style?
- XC010
skypoo, as far as I know the client was GT (Gay Times) (UK) and they threw out a creative brief to a bunch of agencies. The creative brief was a bit tongue in cheek. Along the lines of we want a campaign to recruit straight people to be gay. (this was a reaction to criticism by certain church bodies that claimed that this was what their magazine did "recruit pepple to be gay"). As for my involvement I was freelancing at saint for a few months when I designed it and I live in the UK.
Ranger, cheers, yeah saint is doing alot of Lloyds work at the moment, The 3D assets are all created by 3 different companies (i can't think of any of their names at the moment) will post if I remember.
- 23kon0
that creative review site is the slowest piece of crap on the planet!
i waited a few minutes for images to load on the page.
they didnt load
so its closed forever.
- jonnyliv0
bump
