Art directing

Out of context: Reply #8

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• Arvizu0

  There is a difference between art directors and designers, and it isn't one of status, and it shouldn't be one of talent. Designers are skilled at an art and a craft that includes spatial organization, typography, and image manipulation. Art Directors are skilled at conceptualizing, visual organization, and managing a team of artists, who make the parts of an ad. Art Directors who lack design skills are a disgrace to the profession: they may or may not be good conceptualists, but they'll never make a good-looking ad.

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  • You kinda combined creative director and art director there, but close enough.NONEIS
  • just don't make me write a brief and I'm cool either way!Arvizu
  • HahahaNONEIS

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