it's only marketing but I like it May 22 Responses

Last post: 6 months, 3 weeks ago | Thread started: May 13, 08, 4:40 a.m.

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Out of context: Response #1 [May 13, 08, 4:40 a.m.]

• evanburke

  I really agree with your statement about marketing campaigns just shoving content for other sources onto the web.

  But what I don't see enough of are web campaigns that really use the medium in an interesting way, rather than just "add a game" or "add a send to friend" and think this constitutes some interactive paradigm.

  Just take a look at theFWA and see how many "talking heads" appear on the frontpage. Web campaigns are becoming the new infomercials.

  

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