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JayZ Brands Coke 9191 Responses
Last post: 6 years, 4 months ago | Thread started: Feb 8, 07, 10:25 a.m.
- son
http://www.proof7.com/p7nyc/2007…
Jay-z is working in a partnership with Coca-Cola to help re-launch the Cherry Coke brand.
According to Brand Week (an industry trade publication), Jay-Z will help design the can and the television commercials; as well as making an appearance at the re-launch of the Cherry Coke brand on February 7th, during the New York’s Fashion Week.With a marketing launch for Internet, TV, radio, and print starting early February; the new can will feature a cityscape design. Jay-Z will also supply a song to be featured as the commercial’s backdrop.
*Proof 7 will be printing the invites as well as bringing in designers for the campaign *


- Dog-earFeb 8, 07, 7:21 p.m. – Permalink
- johndiggity
no concept, just hova.


- Dog-earFeb 8, 07, 8:29 p.m. – Permalink
- 23kon
i bet JayZ spent many a late night sitting in front of his computer screen painlessly designing the can, sending it to the client (coke) and them turning it down for fickle reasons and saying ...
"we'll know what we want when we see it"
my ass!
he just turned up at the final moment before they printed it out to present it and just gave a "fo-sho ! shizzle" and that was that! - its had his seal of approval!

- Dog-earFeb 9, 07, 5:07 a.m. – Permalink
- OSFA
nicely said morilla. Agree.
I rather be one of 'those' who give credit to professionals that dedicate their whole life to their art than worship fake artists or idols.
And yes, I've seen many extremely talented people who have never been to college and are making major bucks.


- Dog-earFeb 9, 07, 10:17 a.m. – Permalink



