Volvo Conspiracy
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- kpl
from NTB: http://www.news40.vcc.volvocars.…
that link pops up this popup box: http://www.carlossoto.com/popup.…
which eventually links to this video that shows volvo made up the whole village buying the same car dealie: http://www.carlossoto.com/Carlos…
then read this: http://www.channel4.com/4car/web…
ok, anyone explain what went down?
- kpl0
ok nevermind, found it.
I don't get how this is supposed to make volvo look good, but eh.
so, spike jonze, hmm?
- johndiggity0
that's brilliant advertising. As a consumer, I had to take an extra step to seek out information, and it created a buzz. I was wondering why Volvo would let the director have a pop-up on their site saying it was BS.
- Mick0
That's just messed up - creative but pathetic at the same time.
- kbags0
I too wondered about how a popup could survive like that.
As far as marketing strategies go, it's f*in brilliant.
- unsexypixel0
I think its clever but also leads to future mistrust in a brand
- DutchBoy0
gee, i didn't even see the volvo thing but i checked the site of that filmmaker and hist story..
and for some reason it immediatly felt like it's part of the whole campaign.. didn't fall for it..
kinda like supergreg... but different.
- devaur0
Super Greg Number 1
- kbags0
Very valid point, unsexypixel.
Tough call.
Guess we all find it clever cuz we're whack ass dezinerz.
- DutchBoy0
w00t!
- dmw0
neat.