Logo of the Day

Out of context: Reply #721

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  • grafician-3

    This ridiculous discussions about these fucking logos...a meme really

    but...reasons:

    - Revolut going from a startup to a EU wide bank
    - Facebook going from Zuck to Zuck under Sandberg
    - Google going under Alphabet (and material fucking design)
    - Microsoft going under Satya
    - airbnb going worldwide
    - spotify going global adding podcasts and shit
    - pinterest rulling google images
    - ebay dropping paypal and trying to still be relevant

    same with all the fashion logos, almost all changes driven by changes of the owners, CDs, etc.

    I might be mistaken, but all these were strategic, business decisions, then design decisions followed...

    But then some idiots copy pasted these logos all together and called it a "trend" or something.

    Oh well...

    • Graphic design is nothing new for almost a decade and we still discussing this shit...grafician
    • But yes...discuss™grafician
    • The "Diane Von Furstenberg" logo is not bad at all.utopian
    • You cannot scale without a sans serif logo

      Discuss™
      grafician
    • https://cdn.neow.in/…Salarrue
    • cleansing your logo of any character is the best illustration of how devoid of inspiration corporate life ishans_glib
    • Legibility would be the trend, no? Some of these were just atrocious logos before (ebay??) Some did lose character, though, like Burberry.formed
    • @formed yes, scale to other markets and the logo needs to adapt easily

      And in the case of Burberry, the branding switched to their famous pattern
      grafician
    • When adobe makes font management so shitty in Illy, you just go with the same font for every client request...shapesalad
    • "Yeah you need your logo updated? Remove anything that might trigger, sure, let me type that one out for you..., and ok, we're done, so that'll be $100k..."shapesalad
    • wordmark ≠ logo
      Most/all of the techs have an actual non-generic logo.
      i_monk
    • People like boring stuff. The cleaner the betterPhanLo
    • The fact that so many companies made this move over the given time period is the definition of a trend.monospaced
    • @shape, lol wut!? no.monospaced

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