SEO 2017 S&A
Out of context: Reply #36
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- cherub0
Web SEO confuses me to no end. Trooperbill I should have emailed you when you offered, I'm so confused.
Ok, I don't understand how subdomains interact with SEO. And I don't understand what cases you want a subdomain and what cases you want a totally different TLD URL.
Example: www.bhphoto.com changed their name to www.bhphotovideo.com because many photographers are making the natural progression to video, so it makes sense to get that extra market.
But, they could easily have just made video.bhphoto.com instead of opting for awkwardly appending the word "video" to the end of their already workable "bhphoto" OR they could have made www.bhphoto.com/video/menu.html
According to this article:
https://seo-hacker.com/domain-do…the top sites have short names, the site says 6 characters or less, and they must have realized this, so why did they lengthen their name making it arguably worse?
Ok, after reading this:
https://seo-hacker.com/subdomain…"You see, search engines treat subfolders as if it was part of the second-level domain (SLD) while they treat subdomains as if it was a different site altogether – with much less authority to boot."
I think they are saying subdomains are like a hack. Your foreign language version of spanish.bhphoto.com even if everything else was equal besides language it still wouldn't get the same weight/ranking.
Is that about right?
- If you are an established company, have hundreds if not thousands of pages indexed, have return links on millions of other websites, and or can afford to...utopian
- ...pay Google on a monthly basis for SEO marketing, then it does not really matter how short, long and or obscure that your domain name is.utopian
- Oh I see. Having massive amount of pages indexed is worth more street cred than a site with few pages and return links, even if they are good ones.cherub
- quantity > qualitycherub