Client of the Day
Client of the Day
Out of context: Reply #276
- Started
- Last post
- 397 Responses
- monoboy3
'We'd like to enhance our digital marketing, I want more sales.'
Great, lets do a review and make some plans.
'Great, but we don't have much budget'
OK.
Your priority issues are; weak website content and a really bad online ticketing system. The drop off is horrendous. It's actually a barrier to sales.
I'd invest in a new system that you can integrate with marketing campaigns like a sales funnel. I'd also update your website to clarify your offer, get better messaging out.
'Sounds costly'.
It's an investment that'll pay for itself.
'We've decided to spend £15K on a TripAdvisor campaign instead.'
Traffic isn't the issue, it's the drop off.
'I'm keen to try it'.
OK.
12 months later.
'We need to fix our ticketing system but we don't have much budget.'