SEO 2017 S&A
Out of context: Reply #25
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- trooperbill0
Was the new site page for page what the old site was (excluding the hacked pages?) or has the architecture changed? I'd also reinstate all historic meta data and text if possible to kee the old/new sites as similar as possible when transitioning.
Theres also a few other things you can do.
Firstly fix all the 404s and 301 them to a relevant page of the home page. in search console tick them as fixed as you do them (you can only do 1000 or so every day)
next use majestic.com search console, semrush, search metrics ahrefs opensiteexplorer and any other tools you have access for to pull down all the discoverable backlinks for the site, de-duplicate and pivot the data then manually check each link - its a ballache but worth doing. 1 or 2 links per domain should be enough. when de-duping strip out http, https and www from urls to cut the list down even more. then create a domain level disavow file for all the crappy sites that link to you and upload this.