Criteria for running a succesfull design studio/agency
Out of context: Reply #7
- Started
- Last post
- 14 Responses
- pressplay0
Would be good to get some backround info on your position here. From my personal experience it goes the following way: you already have some experience and contacts from working in an agency. You decide to go independent. Mostly this is not on your own but with at least one or two partners who share your vision and are willing to sacrifice a good and steady income for the sake of running their own place. Starting off on your own you don’t need a lot of infrastructure. You rent a nice office, bring your laptops and do a few jobs. Do good work. Word spreads around. You grow. Or not (see below)...
So it’s:
- have partners (2)
- do not take out a loan, build slowly from the profits you gain
- network & do good work that will speak for itself (5 & 1)
- tell (6 & 7)
- profit (or not, no one knows, your partner (2) may turn out as a backstabbing psycho, clients might not pay (8), the new promising intern (4) is indeed a moron... the list goes on)