Career Advice
Out of context: Reply #12
- Started
- Last post
- 14 Responses
- kingkong0
My tuppence for what it's worth... (as an ex CCO in an ad agency)
The way to move up in the ad game is to move around. Very few people move up the tree sat in the same company unless you're exceptional.
Ask yourself why he hired that person in the first place? I'm imagining he understands what you bring to the table...?
The other thing I'd say is that technical ability is not a pre-requisite for
an art director role. In the agencies you mention, it's highly unlikely you would be asked to do anything other that scribble and write scripts.Ultimately you pay a Snr. AD for concepts.
I've never worked anywhere longer than 2/3 years (although with my own company now that's stopped).
The other thing I'd say is that job titles exist to charge clients more money.