Keyword Infringement
Keyword Infringement
Out of context: Reply #10
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- boobs0
A trademark owner does not have total autocratic command over every little way their trademark is used. You can put a huge string of trademarks on a website, like Mickey Mouse, Ford, Coca-Cola, FedEx, Kodak, and all kinds of stuff.
You can even run an ad that uses your competitors trademarked name. For instance, Pepsi used to run ads where the did a "taste-test" against Coke. And they used the Coke name.
What you can't do is say that your mouse is Mickey Mouse®, your soda is Coca-Cola®, and your delivery service is FedEx®.
In fact, you could put "We're better than those guys at John Doe Motors®!!" all the way across your front page.