™ & ®
™ & ®
Out of context: Reply #5
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- mkuplens0
Adding to Miesfan's reply: insisting on inclusion of all the relevant trademark indicators is important to defend the mark from claims of becoming a generic term. Once a trademark has been deemed to have become a generic term, all protections are lost.
You can see some great examples at http://en.wikipedia.org/wiki/Lis…
- So for instance, Otis can no longer stop other manufacturers from advertising their own 'Escalators'mkuplens