Critique required of our flash portfolio.

Out of context: Reply #20

  • Started
  • Last post
  • 29 Responses
  • Continuity0

    • Apostrophe issues aside (which I thoroughly agree with), your typography need serious help. You've got what I assume to bed FF Dax (or something similar) in your navigation, a flavour of Lucida (on a Mac, at least) as body copy for the intro and as the descriptions under the boxes, and Arial bold at the titles in the boxes.

    If you're going to use only sans-serifs in your designs, stick to multiple weights of just one typeface. There's no recognisable anything, as far as your typography goes. It's a mess.

    • You really need to get a grasp on your copywriting. It's not "Split Em Up Game", it's "Split 'Em Up Game". Same as it's "Let's", not "Lets". Things like this make you look unprofessional. I know you probably spend more time writing code than writing in English, but you're trying to run a business here. Things like this make your business look sloppy.

    • Your heavy-handed use of black, from the intro copy to the thick black stroke on the boxes around the projects to the one around the lightboxes make the whole business look horribly obnoxious.

    • Speaking of which, why on Earth is the intro copy set in bold?

    • The aliasing on the rounded corners of the boxes is ugly. This isn't 1997.

View thread