B2B site redesign process
Out of context: Reply #13
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- flashbender0
Hey! Look at that! Some actual useful responses! QBN still has the power to surprise.
The redesign's main goal is to change from a website designed by committee by the business for the business to something that actually speaks to the user/potential customer. Shocking idea. I know.
The two biggest concerns that I have are:
- keeping SEO rank through the redesign so vaxorcist your comments are most appreciated.- figuring out how the best way to present the site areas. Right now it is broken down by: country > Business stream > sector > subject. The prevailing theory right now is to present by theme or topic then country then business stream. We'll do a shit load of customer and business needs analysis to figure out just what the right way to handle this is.
planning/research/analysis is going to take probabally double the actual build time.
Oh how times have changed.
If anyone has any links to process docs, I'll be your friend if you post them.