Google Analytics
Google Analytics
Out of context: Reply #10
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- abettertomorrow0
The difference lies in the criteria the software uses for determining what is a "real" user. Any site is constantly being visited by spiders, i.e. search engines, spammers, etc. This traffic might even exceed real users in some cases.
Although the details vary, your garden variety server-based stats software tends not to filter these out as well. For that reason, I would trust Google Analytics over the server stats as a general rule, since they tend to be more strict with the filtering and capture only actual people.