Apparel Pricing ?

Out of context: Reply #3

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  • Miguex0

    On the other hand, most of the tshirts I really like (by independent artists) I payed between $18 / $25 bucks, and this are shirts I REALLY LIKE and I usually buy the same one again, once the first one got old.

    There are people out there that will buy shirts from edhardy or diesel for like what...? $50 $100 bucks? maybe more.. and we are talking t-shirts but for that you need to establish brand loyalty so your consumers buy based on feelings, not critical thinking

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