New YMCA Logo

Out of context: Reply #53

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  • MrT0

    It's fucking terrible.
    The shading adds nothing, it's still flat.
    The colours came from the default AI palette.
    The TM is almost the size of the YMCA.
    It will only get worse at other scales.
    MacDonald's successfully used the large initial cap as a logo device. YMCA is already an acronym so what is this - an abbreviation of an abbreviation?

    There's no wonder people constantly bring up Saul Bass and those pages from Flickr. If this is modern logo design give me some nostalgia.

    / rant.

    MrT 0Permalink
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