longest project?
longest project?
Out of context: Reply #27
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- gramme0
A little over two years on a brand standards manual. It was only finished after I left that studio, and they put it in one of those "magazine" viewer browsers. I had specifically designed it horizontally for easy on-screen reading, but the brilliant minds who finished the project in my stead set the book in spreads. So the type was basically illegible.
Not that anyone was missing great reading... it ended up reading more like a convoluted labyrinth of corporate upheaval than anything else. So I guess that's why it was so disappointing to me: over two years spent creating a massive pile of irrelevance.
*drinks