Tainted Creative Process
Tainted Creative Process
Out of context: Reply #22
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- vaxorcist0
the cynical side of me thinks the client wanted to see us do a dance, so he talked the salesperson into the 3rd version while we were almost done with the other two, and because HE was the one who caused the 3rd version to be added, of course he picked the one that HE thought he forced into existence...
The hopeful side of me hopes he realized how good it really was...
The Creative Director was really, really good at getting clients to be willing to do stuff that was actually creative, I had no idea how lucky we were till I went to annother agency and experienced the opposite....
- The CD used to say things like "70% of your work is getting somebody to actually pay for it"vaxorcist