mullen

Out of context: Reply #29

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  • monNom0

    In the end, there's nothing new under the sun. The ability to 'crowdsource' isn't new, and it's just as likely to displace professionals as it's always been.

    I get the impression that these contests result from a lack of quality minds in the marketing department. It's easy (read: lazy), to put out a call for entries. The thinking being that they will "pick the best entry". I doubt those same minds, too lazy to think for themselves, will have much success plucking the brilliant ideas out from the rest of the noise.

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