Create a billboard ad, win £500

Out of context: Reply #5

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  • moth0

    Ah here we go:
    http://blogs.aquent.com/aquentbl…

    http://www.qbn.com/topics/560596…

    "As part of the experimentation, I started a contest at 99Designs offering $500 for a "redesign" of our homepage. We asked contestants to keep all the elements, the colors, and the top navigation, and submit their ideas. In doing so, I semi-wittingly unleashed a boat-load of ire.

    I say "semi" because I knew there was some controversy in the design world about the "ethics" of contests or crowd-sourcing more generally. I just didn't realize how much designers hated them. The comments posted on this thread on QBN have been, um, unflattering. People have also been commenting, critically though more civilly, on our Facebook page."

    Still think it's a good idea?

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