webtrends new identity
webtrends new identity
Out of context: Reply #5
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- monkeyshine0
Here's their old logo:
I'm not saying it's the greatest logo but it had more personality than the new.
Also, I'm curious about how a company decides to rebrand. In this instance, they have chucked out everything for something entirely new. Given that they were pretty successful before the rebrand, I'm a little surprised. I suspect this has to do with a new VP, Marketing who wanted to put his own mark on the brand.
- I'm going to have disagree. I think the logo's are equally neutral. The new at least looks somewhat currentvoiceof