Questions about using TM

Out of context: Reply #13

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  • BaskerviIle0

    like has been said above you can use © or ™ anytime, it doesn't really mean much. ® is for when it has been officially trademarked and registered (I have been through this process recently, it involves having legal checks done which are very expensive to prove there are no conflicts with other logos).

    But even then, the law changes from country to country. In the UK at least, you can be registered but you don't have to put the ® symbol on the logo. But in the USA you have to display it. In the logo we just launched we have put it there an all applications, but to me if ruins the logo somewhat

    • Is that just that company's policy? I didn't think it was compulsory in all applications. For example on a airliner markings...ribit
    • no ®:
      http://msnbcmedia1.m…
      ribit
    • our mark is truly global so the client is erring on the side of caution. But I suppose it's not compulsaryBaskerviIle

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