serif font

Out of context: Reply #18

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  • gramme0

    Helvetica is here to stay...it's a good typeface, especially considering the broad range of weights and widths in Helv. Neue...it's just that it's everywhere! It's too familiar imho. Not to mention, it's the corporate face of several of our clients.

    Personally, if I have to choose between a two traditional grotesques for type setting, say Helvetica & Franklin Gothic...I'll take Franklin any day. But maybe that's just b/c I'm American :)

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