Logo Crit
Logo Crit
Out of context: Reply #19
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- blastofv0
definitely start by defining who you're going to be working with/for. Identities for design firms, branding agencies, ad agencies etc. should be really simple and communicative with just a touch of distinct style – unless you're working exclusively with a niche industry that expects a certain look. don't let your personal design tastes overrun your company identity. not for a branding firm anyway. potential clients will get caught up on that sort of a look.
so basically what everyone else said.
doh.