- Last post
- 12 Responses
Working on a rebrand for a company that has a bunch verticals within the business.
So for example:
'CompanyName Group' needs to work with the words Media, Sports, Business Development etc.
In my mind, this falls into 'sub brands' ie:
CompanyName Group | Sports
CompanyName Group | Media
CompanyName Group | Business Development
I was wondering if you had any examples that work well and maybe gets away from the above?
Maybe look at TV / Radio brands that have distinct sports / news / business stations or channels.