Logo Feedback
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- Beeswax-7
- The arrows cover the main type. This would never fly. What are you thinking?bainbridge
- looks like a lighthouse for a prisonomg
- fuck off omgmonospaced
- lol. the virtue signaling.omg
- not in the slightest, you idiot troll fuckmonospaced
- BaskerviIle13
This might interest you. It's possible to have a suite of versions of a logo for different formats. A detailed one for large formats, simpler one for every day applications, a small/basic one for small use etc.
In each of these typography needs to be considered in relation to the scale the logo will be used at.I think this site of responsive logo concepts might be worth looking at:
- Think about what you could lose from the logo in terms of detail while still communicating the essence (anchor & lighthouse)BaskerviIle
- ^ Listen to him Beeswax, he knows. I know I'm paying attention.oey
- Definitely, but good luck getting a university to sign that shit off.set
- Coolnbq
- < 100% this.ideaist
- noice +1Maaku
- Responsive logo designdesmo
- Nice resource thanks.Hayzilla
- Very cool way to demonstrate the different variationsMiguex
- are these actual responsive logos, or did this designer create them as a side project?Gnash
- (nvm, there's a disclaimer at on the footer)Gnash
- Who likes the D?teh
- ^ ?
https://www.urbandic…Gnash - who likes the 2 Cs?monospaced
- 3rd Chanel is f'woefuldetritus
- in answer. i don't really care in the execution of the exercise here, it serves its purpose in context.detritus
- This is great but was it not just called "lockups" before?Mattjanz3n
- @detritus yeah, that 3rd Chanel became a HANELKrassy
- I doubt that's in their brand guidelinesset
- cannonball19781
There is a lot going on in the logo still. I reccomend you break away from illustrator and hand sketch the elements. You’ll find you dont need things like the shadow on the lighthouse, the point on the anchorx the outer barb points of the anchor, possibly even the seascape if you make a dark, starry sky.
You might consider getting rid of the anchor element entirely and solming in on a really nice lighthouse. Logos dont tend to shoulder too many subjects at once very well.
- omg-7
- Fax_Benson0
ditch the background and the ribbon completely for now and focus on the lighthouse, anchor and type, in B+W. You've made a solid start with those.
basically what everyone else said.
- set4
For a logo... too much detail and too many colours, in my opinion...
- it is a little bit kitchen sink-y, i'll agreehans_glib
- agreed ... but for a college/university seal, it's about the right amount of business, it's just not legible enoughmonospaced
- freedom-3
An anchor has nothing to do with a lighthouse either. Seems like a strange pairing.
- you never been to the sea, do you?uan
- and did you ever design a logo?uan
- But lighthouses are already on land.freedom
- don't lighthouses guide ships (that have anchors) for safety?capn_ron
- Lighthouses aren't always on land, lol...set
- to say a lighthouse and an anchor have 'nothing to do with eachother' is completely retardedset
- i_monk4
If you're committed to the anchor-lighthouse fusion you need to make the beams of light solid. I'd also make the background a single colour (darker the better) to avoid implying the light is on during the day (and the sky/land/shore/sea really isn't needed anyway, but you could knock out some vvv vvv stylized waves if you really wanted).
- hotroddy1
On conceptual level - you're client will be happy. You have many conceptual elements that tie in nicely.
Execution wise - I think it's too complex and need to simplify the linework to make it work in a more flexible way. That is easier said than done!
- ideaist-1
Send them to the client right now.
Stop listening to this pretentious lot of cunts (including me).
xo
- BaskerviIle7
Initial reactions:
– Not sure where this logo would live, but the scale of type and detail in the illustration is too delicate (especially the ribbon text)
– There's no need for the thin key lines around everything, they'll be invisible in most applications
– Think about the arrangement of the university name. A split with 'Palos Verdes' at the top and 'University' at the bottom might read better. It's tough for the eye to start and finish reading at the bottom of the a circle
– Would be nice if the anchor locked in with the circle form a bit more.
- bainbridge8
Is this your first logo project?