New Hershey Logo
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- sarahfailin0
the little paper label coming off looks like fresh steam rising off of it too-- it doesn't make sense for there to be a paper label on an unwrapped kiss anyway.
The other thing is that they're dropping the 'S -- To me it's always been Hershey'S Kisses, Hershey's chocolate, not Hershey Chocolate or Hershey Kisses.
- the little paper sticking out helps to unwrap it, and it also adds brandingmonospaced
- oh, I see what your'e saying, because it's brown it's already openmonospaced
- poo seeyurimon
- animatedgif0
At least it's honest, shitty logo for shitty tasting chocolate
You know when you throw up in your mouth, that's the exact taste of Hershey chocolate to me.
- Fax_Benson0
the turd is probably the best bit
- monospaced0
^ In the US, the shape of the Kisses (drop of chocolate) goes back over 100 years, and is pretty iconic to the whole nation. That said, the logotype they had was just as strong, and the Kisses certainly don't represent the whole company in my opinion.
Huge at Christmas here too.
- Wolfboy0
The thing is their own provided spiel says:
'signaling the company’s evolution from a predominately U.S. chocolate maker to a global confection and snack company'
which kind of says they are aware that globally they just don't have the brand equity to own the shape of a steaming pile of shit and make it mean something different.
What a curious decision for a company to make.
- ESKEMA0
I only know what Hershey's is because of a Mad Men episode, and maybe a couple more references in other shows, other than that I never saw one in my entire life. I would never have guessed that that steaming turd was a kiss.
- you're blowing my mind right now. where are you?doesnotexist
- Portugal, Europe.ESKEMA
- makes sense, it's everywhere in the u.s.doesnotexist
- WhiteFace0
Can't believe they didn't research this?! Heard of Hershey but never this kiss thing, big pile of shit if you ask me.
- CyBrainX0
Poop Flag! the sweet sign post at the end of the Hershey Highway.
- fooler0
that logo gave me the hershey squirts
- MrT0
Can't remember where I posted but the Hershey's exec who was at the World Chocolate Awards was discussing how they leech all the flavour (flavor?) from the beans they buy - the cheap shit that nobody wants - then add it back artificially. For consistency, do you see?
- CALLES0
racist. mo' white
- iCanHazQBN0
Looks shit.
- feel0
OMG IT LOOKS LIKE SHIT
- lvl_130
pretty sure hershey hasn't been real chocolate for well over 3 decades. ohhhhh, we are talking about the turd logo up there? right.
- freedom0
Bad quality chocolate anyways.
- colin_s0
does anyone else get
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Cookiewhen trying to get to UC? i haven't been able to view any of it for a week.