Website Crit
Out of context: Reply #17
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- piperboytoy0
it's ok.
1)" A brand new social networking website asks Visuaal to help them create an identity that is simple and communicates." I'm not an english major but this seems like an incomplete sentence? I'm not sure if i'll show this ID, it's not very strong.
2) Drop shadow looks very amatuerish. it's a basic drop shadow. i find it's a lazy way of making something pop. you should try a bit of custom shadowing to give a nicer framing to your work. I think if feels like it's just slapped together. Same thing applies to the shadow of the Lonely People cover. You're trying to re create the shadow for the binding of the book but it looks fake.
4) I would take out the drop shadow completely if you don't customize your shadows.
5) I like the Brand Adam's site. you should include more screens of that. it's refreshing to see that compared to the other work that is not as strong.
6) Some of your older work is of different quality, I wouldn't even show the newer stuff and put the nicest pieces front and center. Pyramd, Makar Arch, and Mila typeface and Bam have different personalities in terms of look and style. The first 3 items on your site is very weak. I would either refine them or take them out.You should have one big feature on the landing page and make the thumbnails smaller and put less emphasis on them. It's not very pretty as your page of destination.
Try to play with typography, right now everything in the menu looks the same and no visual interest.