another boring font suggestion...
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- partdeux
Hey guys, been a while. Kinda took a break from designing but I'm rebranding a company thats Sports/Active Lifestyle related and I've been out of the font loop.
Im trying to stay away from that Nike / Gatorade feel and Im targeting the people that don't want junk in their system / maintain an active life styles.
Any clean, legible font choice suggestions besides the usual suspects (helvetica, trade, avenir etc..)?
thanks!
- utopian0
Flama, Museo, Encorpada
- sothere0
gotham that mofo.
- Irafis0
- That ends up looking really corporate. It's the CI font for the agency where I work.Continuity
- partdeux0
I really like how Calibre looks in different weights, but $350? damn...
- You get what you pay for with Klim, though, superb quality.Continuity
- $350 is very reasonable, actually. Just bill your client for it as a materials expense.d_rek
- Amicus0
Anything up to $1200 is ok for a fully featured typeface with all the styles, weights and bells and whistles needed if you haven't underpriced yourself when quoting.
Cheap fonts will be used by every man and his dog, whilst pricier fonts are far more exclusive.