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Client wants a bike logo that's not fully sideways and not fully facing forward. Forward always ends up looking a lot like a T and sideways always seems to be the default.
Anyone seen any logos that aren't totally sideways and aren't totally facing forward?
How about a logo without a bike? A bike logo on a bike is like getting personalised plates that say BMW M5 and putting them on a BMW M5. Trés gauche.
Focus on the other aspects of cycling... speed, freedom, fun etc.