Criteo
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- detritus
Is it just me, or does the 'personalised retargeting banner' model not make any sense whatsoever?
How it works — you search for a product on a Criteo-partner site, and then for weeks after, banner adverts for the fucking thing you've already seen are injected into myriad irrelevant sites thereafter.
I've just had an advert for wooden cabinet handles pop up on 'myjewishlearning.com'.
i searched, and decided aginst, the fucking things two months ago — yet everywhere I look, the fucking things are reädvertised to me.
As a result, I've decided to fuck-off ever looking for anything on the B&Q website again. ScrewfixDirect it is from now on.
I just don't get it — why advertise to me what I've already looked at? Surely after searching for a product, most people have either bought it or found an alternative?
</ pointless rant>
If anyone from Criteo is reading this —
KILL YOURSELF.
- d_rek0
Adver-what?
- detritus0
I don't know if it's the same company — but everywhere I look now, I see huge green banners for Shopify plastered everywhere... just because I looked at their site a week or so ago.
I KNOW YOU FUCKING EXIST, SHOPIFY — I PUT YOUR DOMAIN IN WITH MY OWN BARE FINGERS... It's like my own computer thinks I'm too stupid to know what I'm doing with myself from one minute to the next.
Is this the start of resentment-marketing?
"Oh, fuckit - I'll buy the fucking thing just so I never have to see this fucking advert again!"
GRR.
(and yes, I have 'turned off' the Criteo cookie - tbh, I just resented even making them aware that they'd gotten to me, so didn't want to check it. I still don't trust that they haven't somehow used that information to profit off me, even for just a cent.
NNGH.
- detritus0
*and, relax*
- bokse0
"Can you justify that assertion, or are you *horror* an employee of Criteo..? :)"
had a look at the numbers from a competitor, conversion rates for online-shoppers are really impressive. it works, maybe not for ouy, but as in advertisers get more bang for the buck, that´s why criteo et al. thrive.
- bokse0
ouy > you
no offense.
- bokse0
the other thing is, i don´t expect anything at all from the ads i get delivered, maybe you have a different perspective in that way.
- bokse0
what pushes my button is pop-up blocker evading pop-ups, video interstitials, audio not off on default and these fucking cleft palate ads with zoom on disfigured kids faces.
- i_monk0
Ads?
On the internet?
I don't believe it.
- dskz0
Its just you.
- detritus0
Aw, bless — you dug this thread up, just to have a go at me?
You're so sweet.