Anyone else notice
Out of context: Reply #7
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- jonnyquest0
Are you talking about the creative domain/trailer park merger funded by lake capital? or did another design agency mege with someone else?
The trend I see lately is the "jack of all trades" mentality designers being forced to do more and more outside of their expertise area. At some point you hit a wall. Not all designers can retouch/finish pieces and it's becoming painfully clear as the overall quality of pieces goes down because you have one person doing what use to take five. I am by no means a type-guru but what they do to type in this town is an outright travesty.
Most of the money is at the concept stage though... Comping contracts for some titles can be insane. Then studio art directors so fall in love with the comp they don't want to deviate from it at all...
I've had to mask back in elements from lo-rez comps because they like the way the comp feels...
Entertainment design is just surreal in general.
In the end all the talent at these mega agencies will get sick of working there and start there own agencies up... It's cyclical.