Studio_Pius_Eugenesince 2009

    • Biography

      Biography

      Pius Eugene
      is Principal Designer / Regional Creative Design Consultant -
      The Studio of Pius Eugene(tm) is a one man solo studio.
      Living in and working from Vietnam since 1996.

      Pius was born in 1958 in Malacca, Malaysia.
      A Malaysian graphic designer & artist of Ceylonese heritage,
      the son of Mr James Anthony Pillai & Mrs Doris Daria Vendargon.

      Has over 30 YEARS of Progressive Experience - and possesses a vast variety of skills in almost every aspect & discipline of creativity & design. including Theatrical Poster Graphic Designer in Kuala Lumpur, Graphic Design Lecturer, Part-Time Artist/Painter & Stage Actor.

      Here in Vietnam he's a Creative & Design Consultant.
      famous for his Brand & Logo designs, for design solutions - local, regional & international clients
      specialising especially in Creative development, Design & Visual development & finishing for Brands, Trade Marks, Labels, Packaging, Logos & ID, etc... and Specelizes in High Standard of Finishing & Preparing Files based on Strict International/Global Guidlens for Adaptation of Packaging, Advertisements, Posters & Billboards for Foreign Luxury Brands for Vietnam Market.

      Pius lives with his Vietnamese wife Teresa Nguyen Kim Chi, in Ho Chi Minh City & retreats in Dalat.
      Vietnam is his adopted home.

      The Award Winning designer behind Biere Larue, Biere Larue Export in Vietnam
      and designed Hans Kemp's largest photo-book - ARDENT EYE
      http://www.package-design.net/fo…
      http://www.visionary-world.com/a…
      http://www.kecd.org/triennale/5p…

      A Malaysian Institute of Arts Graduate.
      Ex-Design Lecturer in Malaysia at - The PJ College of Art & Design, The Art Direction Graphic Design Education College
      and The Limkokwing Institute of Creative Technology.
      Ex-Founding Associate of The Design Alliance(tm).
      Ex-Founding Partner of Sledgehammer Communications, publisher ADOImagazine.com

      Pius is the Official, Exclusive & Lifetime Creative/Design Consultant to Eastern Carpets, Singapore.
      --------------------------------...

      Before in Malaysia -
      --------------------------
      I was specialist Creative Assistant, a Publicity Creative Consultant in Theatre & Entertainment, Graphic Designer, DTP Technical Consultant,Typography & Calligraphy, Illustrator, Painter, Photographer & Actor.

      1978 - Temporary Art Teacher, Bentong, Pahang.
      1979 - Paste-up Artist & short story Illustrator, The Star Newspaper.
      1980 - FA Artist & Calligrapher cum Typographers assistant, Wings Creative.
      1980 - leaves & enters Malaysian Institute of Art - 3 majors - Graphic Design, Photography & Fine Art.
      1982 - graduate's from Malaysian Institute of Art - Diploma in Commercial Art
      1983 - FA, Designer & Illustrator at Ogilvy & Mather.
      1984 - Art Director at Visual Graphics.
      1984 - Designer/Art Director, the design department of The New Straits Times, Studio 31.
      1986 - operated a weekend stall at Central Market, selling hand painting faces on T-Shirts
      1987 - leaves Studio 31 and forms The Studio of Pius Eugene.
      1988 - invited to Singapore by Eastern Carpets to research, develop & design their logo & identity. It still continues to be used as is, even till today.
      "... This guy is able to even do projects from creative concept to design development to dtp execution & finishing & also supervising production anywhere in this world,as long as its Macintosh compatible". Mr.Edmund L.Rajendra - Managing Partner
      Eastern Carpets, Singapore. Specialists in Fine Hand-knotted Carpets.

      1988 - gets on the Mac Computer

      1989-91 - Designer & Mac operator at Cato Design's K.L. office of CD Initiative.
      1989-95 - The Studio of Pius Eugene.
      1989-95 - Part-time Design Lecturer at - The PJ College of Art & Design, The Art Direction Graphic Design Education College and The Limkokwing Institute of Creative Technology.
      1995, a founding partner of Sledgehammer Communications, publisher of regional advertising & marketing communications magazine, ADOI .

      Now in Vietnam -
      ----------------------
      In 1996-97 he was headhunted by Ray Dempsey, McCann-Erickson KL, and appointed Director DTP Prepress - Art Director, McCann-Erickson Worldwide (, under a Hong Kong contract), HCMC, Vietnam. Transformed the creative & production, the look and finish and setting-esp. in Vietnam - higher standards to all their creative projects, technically moving the agency forward.

      1998 - Sets up the home studio of Pius Eugene in Vietnam.
      But for the one-man team that I was, it was definitely a challenge back then.
      In 1998, his facelift, redesign & graphics for the local beer label Biere Larue in Danang made it a huge marketing success for Foster's Danang.

      In 2002 he was sought out and offered the post of Creative Director-Partner, Mai Thanh Advertising & Marketing Co. Ltd. His appointment ensured flawless creative execution for Euro RSCG's clients in Vietnam. Created a new Identity & strategy for Mai Thanh.

      2002-03 was specially invited to work on new Biere Larue Export bottle, can, visual graphics and launch ad.
      2003 - A.I.B.A. Gold Medal for Packaging & Design of Biere Larue Export, Fosters Vietnam. The Australian International Beer Awards, a first for a local beer. It is the fastest growing new beer in Vietnam.
      2004 to present - Eastern Carpets, Singapore, Creative Consultant.
      2004 - featured in the book "World Graphic Design by Geoffrey Caban"
      2005 - designed "Ardent Eye", a new color photo book of Hans Kemp
      2006 - designed "Enduring Spirit of Vietnam", a new BW photo book of Peter Steinhauer
      2007 - 15th Jan, featured in 14 pgs of "Package & Design Magazine" of The Package & Design Publishing House in Guangzhou, P.R. China.
      2007 onwards - New Advertising for Eastern Carpets
      2008 - featured in tbe book "Really Good Logos Explained" published by Rockport.
      2008 - designed & produced the full color book "The Handmade Carpet - Care & Maintenence" - 20th Anniversary Celebration Edition
      for Eastern Carpets, Singapore.
      2009 onwards - New Advertising for Eastern Carpets - The Extraordinary Unravelled(TM)

      ..............